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Rich Skrenta, co-founder of news site Topix and the Open Directory Project, writes that PageRank wrecked the web.

I am not sure I follow his argument. But it's interesting.

Over at Smartmobs, Marius Chitosca writes about Skrenta's new project: a competing Web search service:

Convinced that Google, with its services, is not yet the best thing on a market of nearly $ 100 billion, Skrenta is determined to give birth to his baby, helped by a workgroup of six and a funding of $ 2 million. Still, as TechCrunch recently reported, the best prognosis for Blekko’s public prototype arrival online is 2009. Though trying to “hurt” Google Goliath on the competition level might seem as shooting blanks for fearful unimaginative minds — Google was itself a small, but ambitious startup 10 years ago — Blekko might just prove to be its smarter deadly David. As market niche, Blekko doesn’t need to be conceived right from the start as a serious Google crippler. 1% of the niche would be enough for starters… since it means $ 1 billion.

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A book in progress by

Siva Vaidhyanathan

Siva Vaidhyanathan

This blog, the result of a collaboration between myself and the Institute for the Future of the Book, is dedicated to exploring the process of writing a critical interpretation of the actions and intentions behind the cultural behemoth that is Google, Inc. The book will answer three key questions: What does the world look like through the lens of Google?; How is Google's ubiquity affecting the production and dissemination of knowledge?; and how has the corporation altered the rules and practices that govern other companies, institutions, and states? [more]

» Send links, questions and ideas:
siva [at] googlizationofeverything [dot] com

» Visit my main blog: SIVACRACY.NET

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Other books by Siva:


Rewiring the Nation: The Place of Technology in American Studies (Johns Hopkins University Press, 2007)

The Anarchist in the Library (Basic Books, 2004)

Copyrights and copywrongs cover

Copyrights and Copywrongs: The Rise of Intellectual Property and How it Threatens Creativity (New York University Press, 2001)


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